New: Interspire and Parallels Offer Service Providers Access to SaaS Delivery for Instant Revenue
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Cristina Salinas, Lorenzo Communications
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Interspire Recognized as Parallels Gold Technology Partner
APS Standard Offers Service Providers Access to SaaS Delivery for Instant Revenue
SYDNEY, Australia — July 30, 2008 — Interspire, the global leader in e-commerce, content management and email marketing software, today announced it has achieved Gold Technology Partner status with Parallels, the leading provider of virtualization and automation software for consumers, businesses and service providers. Supporting the Application Packaging Standard (APS), a new application packaging format designed to help implement a Software-as-a-Service (SaaS) business model, will enable web hosting providers to take advantage of Interspire software and have immediate access to Interspire’s revenue generating applications with little to no effort.
“Software as a service (SaaS) is changing the way businesses purchase and use software and now many businesses can take advantage of fixed monthly costs and immediate delivery,” said Eddie Machaalani, CEO of Interspire.
“Parallels’ technology combined with Interspire software enables any web host to run their own profitable SaaS offering. As millions of service providers begin to adopt the APS standard, they can be assured that Interspire products are not only reliable, but will increase their average monthly revenue per customer significantly.”
The first application to integrate with the Plesk control panel is Interspire Shopping Cart, a private label e-commerce software that makes it easy for anyone to setup a profitable e-commerce website with built-in email marketing and auto-responder capabilities.
“The addition of Interspire to our Partner Program will enable thousands of customers to have instant access to an additional revenue stream,” said Serguei Beloussov, CEO of Parallels. “Interspire’s products are a great example of how the Parallels Plesk Control Panel is helping to extend the reach of the SaaS market and offering a value for customers.”
About Parallels – Optimized Computing
Parallels is a worldwide leader in virtualization and automation software that optimizes computing for consumers, businesses, and service providers across all major hardware, operating systems, and virtualization platforms. Founded in 1999, Parallels is a fast-growing company with 900 employees in North America, Europe, and Asia. For more information, please visit www.parallels.com.
About Interspire
Interspire is a worldwide leader in business software delivered on demand. Interspire software enables service providers to deliver ecommerce, email marketing and content management software to their existing customer base, to increase revenue and to reduce customer churn. Founded in 2004 and headquartered in Sydney, Australia, Interspire has offices throughout the U.S., Europe and Asia-Pacific. Interspire software is used by more than 20,000 businesses worldwide. For more information on Interspire visit www.interspire.com.